GOeureka | Online Booking Platform

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GOeureka is an online booking platform that leverages blockchain technology to tackle current issues in the travel industry such as high commission structures imposed by online travel agencies (OTAs) and the fragmented loyalty programmes within the hotel industry. The platform is a partially decentralised web and app platform to provide travellers and hotels direct access to communicate with each other.

GOeureka’s technical roadmap presents plans for a fully decentralized platform, as well as a loyalty network blockchain to facilitate interoperable loyalty points across the travel industry and possibly across the retail industry. This technical whitepaper outlines the technology behind the platform and the data that will be processed off-chain and on-chain.

Booking & Inventory Platform

The web application platform will host a booking platform for travellers and a hotel inventory system for hotels. Travellers will be able to search and book hotels. Hotels can update room inventory and prices directly or integrate with channel managers. A majority of hotels manage their inventories using channel managers as a single point of management, therefore GOeureka will provide necessary APIs (Application Programming Interface) for integration. GOeureka will also work directly with major channel managers to automate the integration process for hotels.

Loyalty Programmes

Hotel loyalty programmes will be integrated into the GOeureka platform, where travellers may earn loyalty points from the hotels they have booked. Necessary APIs will be provided for hotels to link their loyalty database with GOeureka. This will help facilitate the interoperable loyalty points detailed in GOeureka’s official whitepaper. GOeureka will send and retrieve data from the hotel’s database to provide real-time updates for users to track their points and for hotels to track points that users have redeemed with GOeureka. Research shows that 70% of customers do not sign up for a loyalty programme due to inconvenience and time costs associated with registering for a programme . With GOeureka, 1 registration for a loyalty programme is processed and verified in the backend. Customers will only be required to fill up an online registration form or, if they are already registered loyalty members, they only need to provide their pre-registered details (e.g. member ID) and the platform will link and display their loyalty details.

Services Dashboard & CMS

Hotels will have access to a services dashboard and content management system (CMS) that interacts with GOeureka’s mobile application. Hotels are able to list services that they provide and directly communicate with guests during their stay. Hotels may subscribe to the following services:

Ø Housekeeping

Ø Concierge services

Ø Live chat

Ø Room service

Ø Events

In-app notifications will alert hotels when guests require a particular service. Hotels may update information and ongoing events in the vicinity, as well as their room service menu via the CMS.

The main feature of GOeureka

The GOeureka platform is adapted to various devices and is easy to use. Project-made intelligence quickly finds hotels that meet client needs according to the parameters given. A user can specify any selection criteria, including prices for accommodation, choice of food and kitchen options, views from windows, etc. GOeur they are trying to make holiday travelers as comfortable as possible.

PROBLEMS WE SOLVE

LACK OF TRANSPARENCY LEADING TO HIGHER PRICES

Inequitable commissions to OTAs ultimately decrease hotels’ margins and increase consumer prices

NEGLECTED HOTEL LOYALTY PROGRAMS

Consumers miss out accruing points and subsequently free hotel rewards

SEARCH BIAS

The manufactured bias through modified and reordered search results on OTA’s ultimately costs consumers choice and value

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